Introduction
Aceragen uses different types of cookies and other comparable technologies. With this statement about cookies and their use, Aceragen is informing web users in a clear and concise manner. This Cookie Policy explains which cookies are being used, which (personal) data these cookies are collecting, how long this data is stored and who has access to this information.
Who is responsible for processing the information collected by the cookies?
Aceragen, registered at 15 TW Alexander Drive, Durham, NC 27709, North Carolina is responsible for the processing of data as described in this cookie policy.
What are cookies?
Websites use useful and useful techniques that increase the ease of use and make the website as interesting as possible for every visitor. Well-known examples of this type of technology are cookies and other comparable technologies, such as cookie-placing java scripts (hereinafter collectively referred to as “cookies”).
We believe it is important that you know which cookies our website and platform use and for what purposes the cookies are used. We do everything we can to guarantee both your privacy and the user-friendliness of our website. Below you can read more about the cookies that are used by and via our website and for what purposes.
Which cookies are used?
There are different types of cookies. The cookies we use are:
- Functional cookies:
These are cookies to ensure that our pages function properly. - Analytical cookies:
These are cookies that allow us to measure the use of our pages. - Tracking cookies:
These are cookies that measure the conversion of our ads.
Functional Cookies
Our Functional Cookies always originate from our website and are required for the site to function. If you block these cookies, essential functionality will break. These cookies expire as soon as you leave the website.
We can use the following functional cookies on our website:
- Reading your browser settings in order to be able to display our website optimally on your screen.
- The even loading of the website, so that the site remains accessible.
| Name | Type | Domain | Function | Endurance |
|---|---|---|---|---|
| wordpress_google_apps_login | Cookie | www.aceragen.com | This is a functional cookie used for WordPress. This cookie allows the users to login to the site with their Google account. | Session |
Analytical Cookies
We use analytical cookies to measure how many visitors come to our website and which web pages are visited the most. We use Google Analytics for this. Google Analytics is loaded on the site via Google Tag Manager. The analytical cookies on the website collect statistics and give us insight into how often, where and how long visitors spend time. In this way we can make the structure, navigation and content as user-friendly as possible. These cookies have little or no impact on your privacy. These cookies do not require any consent, but we think it is important you are aware of them.
We use cookies for:
- Keeping track of the number of visitors to our website and underlying web pages.
- Keeping track of the length of time each visitor spends on the web pages.
- Determining the order in which a visitor visits the various web pages of our website.
- Assessing which parts of our site need to be improved.
- Optimizing the website.
The statistics and reports generate anonymous information and can therefore not be traced back to you as a person.
| Name | Type | Domain | Function | Endurance |
|---|---|---|---|---|
| _ga | Cookie | .aceragen.com | The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. | 2 years |
| _ga_FD444KL81M | Cookie | .aceragen.com | A variation of the _ga cookie set by Google Analytics. The pattern element in the name contains the unique identity number of the account or website it relates to. | 2 years |
| __utmz | Cookie | .jquery.com | Set by Google Analytics. This cookie stores the type of referral used by the visitor to reach the site, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation. | 6 months from set/update |
| __utma | Cookie | .jquery.com | Set by Google Analytics. This cookie is used to determine unique visitors to the site and it is updated with each page view. | 2 years from set/update |
Tracking Cookies
An example where we use Google Analytics is to measure our marketing campaigns. How does this work? Aceragen places advertisements on, for example, LinkedIn. If someone comes to our website via such an advertisement, we can see that. Aceragen knows that there has been someone who clicks through the ad. We don’t know who that is and of course we don’t need to know. In this way, Aceragen can still see through which advertisement is effective.
We allow Google to combine the analytical cookies with its marketing information about you. Therefore the analytical cookies are also tracking cookies that record your web surfing behavior on our websites and on other websites on the internet that have advertising through Google.
We use the tracking cookies to:
- Measure the effectiveness of our advertising campaigns.
| Name | Type | Domain | Function | Endurance |
|---|---|---|---|---|
| _gcl_au | Cookie | .aceragen.com | This cookie is placed by Google Tag Manager and is used to store and track conversions. | 90 days |
Withdraw Consent / Browser settings
You can change your cookies preferences through the settings of your internet browser and control which ones you allow to be placed on your device. If you do not want websites to place cookies on your computer at all, you can set your browser settings so that you receive a warning before the website places cookies. You can also adjust the settings in such a way that your browser refuses all cookies or only the cookies of third parties. You can also delete cookies that have been placed. Please note that you must adjust the settings for each browser and computer you use.
Please be aware that if you do not want cookies, Aceragen can no longer guarantee that our website will work fully. It may be that functions of the website are lost or even websites can no longer be seen. In addition, refusing cookies does not mean that you will no longer see advertisements. The advertisements are then no longer tailored to your interests and are repeated more often.
How you can adjust your settings differs per browser. If necessary, consult the help function of your browser.
Change of Cookie Statement
Aceragen reserves the right to make changes to this cookie policy. We therefore advise you to check the cookie policy regularly to see if we have made any changes. Do you have any questions or other questions about privacy after reading this policy? You can ask them via privacy@aceragen.com.
This page was last updated on the 20 April 2022.
